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A Bumper Season of Snowfall Encourages Skiers to Head Back To the Slopes

The ski and snow sports industry is reportedly more confident than in recent years as many skiers return to the sport this season. Tour operators like Ski Amis who offer ski holidays are pleased to see a growing number of skiers this year.

The survey’s findings claim that the number of British holidaymakers choosing ski holidays has increased by 5,000 since last winter. This rise of 1% percent year on year makes up a total of nearly 900,000 skiers.

Increased confidence in the economy and an excellent season of snowfall, especially in the Alps, are said to be behind the recent halt in a four-year-long decrease in numbers of skiers. Figures collected by an annual study go on further to show a positive return to growth.

The recent snow season boasted low temperatures and regular snowstorms, both perfect for producing ideal ski conditions and, in the view of tour operators like Ski Amis, long may they continue. The impressive snow season offers their customers a great ski experience and they are glad that more and more people are choosing to enjoy the sport.

Another good season of snowfall and a more global focus on next year’s winter Olympics is encouraging to companies like Ski Amis who believe that more and more people will choose to hit the slopes as a result. The survey reveals that those visiting the slopes are not only beginners but returning enthusiasts too.

About Ski Amis:

Ski Amis provides catered and self-catered holiday accommodation for skiers in some of the best resorts in the Alps, including resorts in the Three Valleys. Find out more at: http://www.skiamis.com/ .

For Media Contact:
Ski Amis Ltd
1 Cooks Barn
Turkey Mill
Ashford Road
Maidstone ME14 5PP
(+44) 020 3411 5439

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