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Making Corporate Travel Green

Have you ever cursed your luck when stuck in traffic behind a fume spewing call centre cab? Don’t you wish corporates in India were more responsible towards the environment?

Here is a company that is trying to make corporate road travel greener and more environment friendly. Earth-100 Biofuels Private Limited, a company based in Gurgaon, is providing Green Travel Solutions in a Box. The company helps corporate manage and operate fleets of modified cars running on 100% non-edible biofuel, using no fossil diesel at all!

Akshat Rathee, Managing Director of Earth-100 explains, “We provide a complete packaged solution to corporates. This includes the car (a modified Mahindra Scorpio), the biofuel made from non-edible jatropha seeds, service and maintenance from Mahindra & Mahindra as well as comprehensive performance tracking of the cars. All the corporate has to do is buy the cars and run them as part of their fleets. We take care of everything else for them.”

Use of biofuel is believed to reduce carbon emissions by over 78% over the entire lifecycle of the fuel. The cars running on B100, as the 100% biofuel is called, also produce almost zero Carbon Monoxide and Sulphur emissions.

Earth-100 was set up in December 2007 in partnership with the NODWIN Consultants (an ideation firm based in Gurgaon), Mahindra & Mahindra (whose R&D team is instrumental in modifying the cars and maintaining them) as well as Jindal Power Limited (part of the OP Jindal Group). The Company sources its fuel from the Chhattisgarh Biofuel Development Authority. The Company has successfully tested a fleet of 10 cars running on 100% biofuel in Bangalore for a global financial services company and is currently operationalizing a fleet of 10 cars in Chhattisgarh for a major Indian steel company.

The Company is an exhibitor at the TiEcon Delhi event taking place at the Taj Palace Hotel, Delhi on 18th and 19th September 2009. The Company’s demo Green car shall also be stationed there during the event.

Visit the publisher's website: http://www.earth-100.com

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